Developing your e-commerce site in Europe

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How to develop your e-commerce business in Europe

Europe is a huge hub for global e-commerce, alongside China and the US. In 2023, e-commerce in Europe saw an increase of 9% and in January 2024, an increase of 8% was recorded, compared to 2023. This trend is evidence of the power of e-commerce in the EU zone.

This begs the question: how can you develop your e-commerce business in Europe and conquer the continent?

1. Identifying European countries in which to do [...]

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9 ideas for making your e-commerce business more eco-friendly

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9 strategies for making your e-commerce business more eco-friendly

According to forecasts made by Statista, online sales will reach 1.1 trillion dollars in the US by 2029. A new record! But as e-commerce expands and grows, so does packaging. “So many deliveries, this must impact pollution…” – consumers are well aware of the harmful impact of e-commerce on our planet. To reassure visitors to your website, here are nine strategies to make your business more eco-friendly! 🌱

Statistics and major [...]

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Why you should translate your e-commerce website now

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Why you should translate your e-commerce website

You already sell your products online, so selling them internationally should be easy, right? That’s the idea, anyway. In practice, your website needs to be translated into different languages to reach those international audiences. Even though your website is technically accessible from all four corners of the world, it will not generate any sales if visitors cannot read the product information and sales pages.

Customer comprehension is obviously crucial, but there are actually several other [...]

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E-commerce customer service: 8 best practices

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E-commerce customer service: Eight best practices to adopt

Today, customers are more demanding than ever when it comes to customer service. 61% of them say they change providers after a single bad customer service experience. And 91% of internet users reorder from the same site after having had a positive customer service experience. It is therefore crucial for e-commerce owners to adopt best practice in 2024 when it comes to customer service.

1. Ensure communication is proactive

Responding quickly and pleasantly will [...]

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Cross-border e-commerce: definition and implementation

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Cross-border e-commerce: definition, role, and implementation

E-commerce is becoming increasingly international. Only yesterday I bought a poster from a Swedish artist online in a couple of clicks. For customers, cross-border e-commerce means easier access to a wide range of offers. For companies and e-tailers, this is an opportunity to reach customers on the other side of the world. In this guide, we explore all the different facets of cross-border e-commerce.

What is cross-border e-commerce?

Cross-border e-commerce occurs when a buyer orders a product [...]

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