As more and more companies feel the need to expand internationally to stay competitive, the question isn’t if you should translate your website, but when. With global online sales surpassing $1 trillion in 2013 (eMarketer, 2012), companies are missing out if they are limiting their audience to one language group. Nevertheless, translating an entire website requires a fair amount of linguistic and technical skill, not to mention a good dose of common sense.
Read more